Articles by: Alicia Whalen
Alicia Whalen is a digital and social media marketing professional and recovering Entrepreneur who has spent over a decade helping professionals understand how to embrace digital and social media in all facets of business. An avid tweeter and lover of travel, technology and the Ah-Ha moments. Follow Alicia on Twitter, LinkedIn.

by / on March 24, 2015 at 4:42 pm / in CONFERENCE

LinkedIn: Beyond the Basics

If you really want to turbo charge your professional profile, LinkedIn is powering up the platform with the following tools and tricks: Know your audience.  Don’t just know who looking at your profile, but understand why. With LinkedIn analytics, you can see what actions lead to increased activity and profile views. Actions such as endorsements, shared content, and comments can [...]

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by / on December 17, 2014 at 4:21 pm / in CONFERENCE

LinkedIn: Not Your Momma’s Job Board

As a recovering entrepreneur and student of social media, I am keenly aware that LinkedIn is not something that any professional should ignore. LinkedIn is a powerful social selling platform and builder of Brand YOU. Whether you are selling yourself to a perspective employer, or ensuring that your network of colleagues and customers are close by at all times –  [...]

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